“I am truly grateful to have Muneebah as my business mentor. The past 6 months have been a real eye-opener for our start-up and the expertise alone from Muneebah has allowed our brand to completely rethink our marketing and business strategy moving forward. Had we not met Muneebah I think Modestwist would have eventually hit several roadblocks that could have been detrimental to our start-up.

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Before working with Muneebah, we lacked an in-depth understanding of our customer audience, we had no real marketing strategy nor a deeper understanding of customer profiles, which led to ongoing costly mistakes and a lot of trials and errors.

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Muneebah spent time helping us identify our target audience that would help us generate and build a community of loyal customers and attain consistent sales ahead.

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I now feel more confident as a CEO taking Modestwist to the next level and have high hopes will be able to disrupt the modest fashion industry with meaning and purpose, in contrast to falling into the category of yet another social media fashion brand.

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I have learnt so much in such a short time, that will prove instrumental for our company's growth. Muneebah’s expertise led me to scrap our old plans and clothing collections that would have failed. We have now focussed on completely relaunching our brand to now serve our customer's needs and wants. I am now excited about what Modestwist will do in 2024 for the modest fashion industry.

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Muneebah, we are truly thankful to have worked with you on our relaunch and will recommend you to everyone.”

^{Micro Clarity Client}

“Muneebah’s breadth of brand understanding is apparent. She was able to immediately identify areas of improvement with our brand perception. Utilising her insights of brand architecture she helped us leverage the existing brand equity we had established in our name. This created confidence for ourselves and clarity for our audience.

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She then unravelled our biggest business hurdle, identifying core challenges within it and which service would resolve that problem (and generate the most revenue!). We thus prioritised accordingly. This gave us business focus and peace of mind.

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This strategy session helped me understand that my business had the potential to be much more than a community centre; a social hub of activities and healing spaces. It had a real potential to become a self-development educational centre too. This would eradicate a lot of the challenges community members were facing in their lives.

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The clarity I gained from our customer analysis allowed me to create offers andservices tailored to them, increasing the benefits the organisation could offer.

We identified different self-help needs and created the seedlings of potential curriculums and classes. There were many additional offerings and services that emerged from the process that I would not have otherwise considered. Muneebah expanded my vision from what I thought my organisation was, to so much more! Understanding my customers' needs more holistically was a game changer.

She was able to redirect my business by gently steering me to where I needed to be.

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Overall an excellent service. These intensive brand strategy sessions are tailored to your most pressing brand challenge. I would highly recommend it to any businessowner struggling with their brand.

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I look forward to working with Muneebah again.”

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^{Micro Clarity Client}‍